Michele Martell is the COO of Cinedigm Entertainment Group, the world leader in digital theatrical distribution of targeted entertainment. Cinedigm’s Entertainment Group is the exclusive provider of LIVE 3D, digital, in-theatre events through their CineLiveTM program and in the last 18 months has produced, distributed and marketed a variety of live and recorded 3D theatrical content, including LIVE 3D BCS College Championship Game 2009, LIVE 3D NBA All Star Saturday Night 2009, Dave Matthews Band 3D, Phish 3D, and the recent LIVE 3D NCAA Final Four 2010.
Michele manages CEG’s strategic partnerships with exhibitors, content producers, sponsors and technology partners, utilizing innovative marketing techniques made possible by digital cinema to connect brands with audiences.
Co-founder of The Bigger Picture, which was sold to Cinedigm in 2007, Michele developed and produces the long-running Kidtoon Films program, bringing G-rated entertainment for families to theatres around the country. At The Bigger Picture, Martell theatrically released films in partnership with Fox Faith targeted to Christian and urban audiences, Anime titles with FUNimation, a series of HD Operas with San Francisco Opera, as well as other independent films.
Prior to founding The Bigger Picture, Michele held executive positions with Sabella Dern Entertainment, The Jim Henson Company and Turner Network Television.
